Today, businesses need to use a mixture of pre-scheduled posts and tweets with live updates on their social media pages. This creates a constant social media presence that helps to make the business’ social media audience feel emotionally connected with the brand. Now with live video, this emotional connection can deepen with the business’ audience not only seeing the brand in real-time but also allows viewers to see certain personalities behind the brand. This allows businesses to really engage with their audiences and build a more personal brand.Read More
This is pretty awesome guys that you can shoot in 360 a Facebook live video, giving your audience the ability to discover your surroundings.
Are you currently using FB Live? It's great for generating engagement.
In 2016, Facebook released live video broadcasting to all Facebook users. The move was closely followed by Twitter and Instagram since both realized that live video delivers a sense of urgency and exclusivity that no other content form can match and now forms a vital part of everyday social media.Read More